Mark V. | Notion

Mark is a seasoned Digital Marketing Specialist with 7 years of experience, specializing in Influencer Marketing and KOL Management. Experienced in driving high-impact campaigns and building strong relationships with creators, Mark combines strategic planning, campaign optimization, and team leadership to deliver exceptional results.

💼 Professional Skills Summary

Influencer Marketing Strategy and Campaign Management
Relationship Building and Brand Collaboration
Advanced-Data Analysis and Performance Optimization
Comprehensive Social Media Management
Strategic Content Creation and Planning
Team Leadership

🚀 Professional Experience

✅ Current Position	KOL Manager at Dance Vision, US-based Company (August 2024 - Present)
✅ Previous Roles	- KOL Lead/Business Developer at Skintific Ph - Senior Influencer Marketing Manager at Ambient Digital - Influencer Marketing Specialist at Epicareer - Campaign Operations Associate at Partipost - Influencer Relation Officer at Centaur Digital Marketing - Influencer Coordinator at Seven Seven Global Services - Marketing Influencer Associate & KOL Manager at Unipin Philippines
✅ Key Achievements	- Successfully managed campaigns with 700+ influencers - Consistently exceeded KPIs and contributed to revenue growth across multiple roles

🎯 Influencer and KOL Campaigns

Mark has extensive experience in managing influencer marketing campaigns both locally in the Philippines and internationally.

Hershey's Philippines (#HersheySmooth Campaign): Designed and executed an end-to-end campaign involving 4 celebrity influencers, 30 mid-tier influencers, and 40 nano creators. Achieved over 6 million impressions for a successful brand awareness campaign.
Global Brand Campaigns:
- Indonesia: Managed the brand launch for an oat milk company.
- Australia: Led influencer strategies for Triton, a gaming app, and QuickBooks, an accounting software.
- Singapore: Handled Southeast Asia campaigns for Epic Career.

Mark specializes in multi-tier influencer strategies that combine celebrity endorsements with micro and nano influencers to maximize reach and engagement.